Anthony Edwards Names Justin Bieber ‘White Boy of the Year’ in Satirical Believe That Awards (EXCLUSIVE)

The latest edition of the Believe That Awards has taken the internet by storm, with Anthony Edwards naming Justin Bieber as the "White Boy of the Year". This satirical awards show has clearly struck a chord with audiences, as evidenced by its massive 150 million cross-platform views in 2025. The fact that Edwards has brought it back suggests that there's a hunger for this type of humorous, lighthearted content that pokes fun at celebrity culture.

The success of the Believe That Awards can be seen as a reflection of the current state of social media, where users are increasingly looking for entertaining and relatable content. The fact that a sports personality like Anthony Edwards is able to create and distribute this type of content to a massive audience speaks to the blurring of lines between traditional celebrity and influencer culture. It will be interesting to see how the show's popularity translates to other platforms and audiences, including those in Serbia, where social media usage is on the rise.

As the Believe That Awards continues to gain traction, it will be worth watching to see how it impacts the wider entertainment industry. Will we see more celebrities and influencers creating their own satirical awards shows, or will Edwards' format remain unique? Additionally, how will the show's popularity be received in Serbia, where there may be different cultural references and sensibilities at play? As the show's audience continues to grow, it will be fascinating to see how it navigates these different cultural contexts and maintains its momentum.

Originally reported by variety.com. SerbianNews adds analysis for culture, style & media readers.